Okay, so let me tell you about the time I went on a little adventure to figure out who’s behind Frankies Bikinis, that super popular swimwear store in Los Angeles. It all started when I saw one of their bikinis online – seriously stylish stuff. I got curious, like, who’s the brain behind these designs?

First things first, I hit up the internet. I typed in something like “Frankies Bikinis owner” and started digging through the search results. I found a few articles and interviews that kept mentioning a name: Francesca Aiello. Apparently, she’s the founder and designer of the brand. Cool, right?
Then I went deeper. I learned that Frankies Bikinis wasn’t some huge corporation’s idea. Nope, it was started by Francesca and her mom, Mimi, back in 2012. They were right in their Malibu home, just dreaming up designs. I thought that was pretty awesome – a real family affair.
Getting to Know Francesca
- I read that Francesca was super young when she started – like, just out of high school. Talk about impressive!
- She started making bikinis because she couldn’t find ones that fit just right, that were fashionable, and made well. So, she took matters into her own hands, literally.
- From what I gathered, she’s all about making swimwear that makes people feel good in their own skin. That’s a mission I can get behind!
I also found out that Frankies Bikinis isn’t just about selling swimsuits. It seems like they’re really trying to build a community. They talk a lot about body confidence and being yourself, which I think is super important, especially in the world of social media and all that.
The Business Side of Things
Now, I’m no business expert, but I did pick up a few things about how Frankies Bikinis operates.
- They’re big on using really good fabrics and materials. I guess that’s why their stuff is a bit pricier, but hey, quality comes at a cost.
- It looks like they make their stuff in Los Angeles and also in other places around the world.
- They’re mostly an online store, which makes sense in today’s world. But they do have a physical location too, which I found out is on Abbot Kinney.
- The business has grown up and is also moving into beauty. I wonder what’s next for them.
So, after all my digging, I felt like I had a pretty good handle on who owns Frankies Bikinis. It’s Francesca Aiello, this young entrepreneur who turned her passion for swimwear into a successful business. She started it with her mom, which is just the sweetest thing. And they’re all about making people feel confident and awesome in their bikinis, which is a message I totally support.

This whole little investigation of mine was actually pretty fun. It’s cool to learn the story behind a brand, especially when it’s as inspiring as Frankies Bikinis. Makes you appreciate those stylish swimsuits even more, you know?