Okay, so I’ve been hyped about Helmut Lang’s return to Fashion Week for a while now. I used to be all over their stuff back in the day, and when I heard they were coming back, I knew I had to see what was up.

First, I started by scouring the internet. I mean, digging deep. Fashion blogs, news sites, anything I could find that might have some info on the show, the collection, the vibe – everything.
Then, I checked out their social media, you know, Instagram, Twitter, all that. That’s where brands usually drop hints and teasers, right? I scrolled through their feeds, looked at their stories, trying to piece together what they were going for this season.
Next, I tried to find out who was going to be there. Which editors, influencers, celebrities – the whole shebang. I figured seeing who was attending might give me a better sense of the collection’s direction. It’s all about the crowd, you know?
The Show Itself
- The anticipation was crazy! I was so excited. I managed to be present.
- The music started pumping. It was super intense.
- The lights dimmed, and the first model walked out. Boom!
Honestly, the clothes were a total mix. Some pieces were very Helmut Lang – clean lines, minimalist, almost stark. Others were way more out there, with bold colors and unexpected cuts. It was like they were trying to bridge the gap between their legacy and something totally new. I am so excited for this new collection. A lot of people are looking forward to it.
After the show, I spent some time reading reviews and watching videos online. Some people loved it, some were confused, some were just plain hating on it. That’s fashion, right? Always subjective.

Overall, it was a wild ride. I’m still not sure how I feel about the collection as a whole, but I’m definitely intrigued. I think Helmut Lang is trying to figure out where they fit in today’s fashion world, and it’s going to be interesting to see what they do next.