Market Insights

Meet Chris Pillot Chanel Ayan: Learn About His Brand Experience!

Meet Chris Pillot Chanel Ayan: Learn About His Brand Experience!

Okay so let me tell you how I totally messed up trying to find out about Chris Pillot and Chanel Ayan at first. It started last Thursday when my buddy Dave mentioned their collab over beers.

Meet Chris Pillot Chanel Ayan: Learn About His Brand Experience!

My First Clueless Attempt

Friday morning I went straight to Google and typed “Chris Pillot Chanel Ayan” thinking I’d get some quick answers. Big mistake. All that popped up were fashion articles about Chanel bags and some architect named Chris Pillot in France. Zero useful info.

The Rabbit Hole Phase

Got annoyed and started clicking every link like crazy:

  • Went through 15 pages of Google results till my eyes hurt
  • Checked Instagram hashtags until my thumb went numb from scrolling
  • Even dug through old Vogue forum posts from 2018

Still nothing. Total waste of three hours.

The Lightbulb Moment

Saturday morning I remembered Dave saying something about “design meets music”. Tried adding “artist collab” to my search terms. Boom! Finally found their joint exhibit announcement buried in some artsy blog. Turns out Chanel Ayan is an African visual artist and Chris Pillot did the soundscapes.

What I Learned

Here’s why my first approach sucked:

  • Just searching names without context is pointless
  • Should’ve asked Dave more details when he mentioned it
  • Never trust Google’s first page for niche creative stuff

Moral of the story: Always get the damn specifics before diving down internet rabbit holes. Saved my Sunday at least.

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